Poonam Pandey Death Hoax: Pharma giant MSD breaks ties with agency involved in actress’ publicity stunt
Source: First Post Poonam Pandey’s supposed well-intentioned initiative has backfired and how! The actress faked her death to create awareness about cervical cancer that led to massive social media backlash. And amid the drama that unfolded, pharma giant MSD has cut all ties with Schbang, the agency involved in the publicity stunt along with Hauterfly. […]
The top 10 biopharma M&A deals of 2023
Source: Fierce Pharma While the biopharma industry’s dealmaking totals have yet to eclipse the heady highs of 2019, mergers and acquisitions were back on the menu in a big way in 2023. Last year, the value of the top 10 M&A deals in the biopharma industry came to $115.8 billion, outranking prior sums from 2022, […]
Unlocking Pharma Manufacturing Agility
Source: Economic Times Pharma manufacturing faces unique market and operational challenges. When an attempt is made to manage this high-uncertainty environment with the typical method of monthly production planning, it precipitates a vicious loop of issues. Only a dynamic approach that ensures flexibility on the shop floor can sustainably ensure reliability and high output. In FY […]